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Photography by Edward Pierce

Presentation

 

When I go to a photography exhibit, the craftsmanship of the presentation is one of the first things I notice. Try as I might to ignore it and focus on the image itself, a poor presentation distracts my attention from the image. I can't help it. I think that most viewers are not as critical of this aspect as I am, at least not consciously, but I do believe that every work of art benefits from a high level of craft in the presentation.

I've seen very good photographs in area exhibits which were not well presented, ruining my perception of the image as a whole. Everything is connected. I believe the quality of the presentation has a major effect on the experience of the viewer.

These are my personal preferences and opinions. Your mileage may vary:

I think b&w prints look best when dry mounted on a pure white board. I prefer a 4-ply beveled window mat cut from the same board, larger than the print. I like to see the actual edge of the print; this seems to add depth and richness to the presentation.

Pre-cut window mats are annoying; they're too symmetrical. Prints should be mounted slightly above center on the board, and the mat custom cut for that specific image. For an 8x10 print, I cut the window mat ½" larger than the print on the top and sides, and ¾" larger on the bottom, where I sign the mount board in a light pencil. The window mat should be free of 'overcuts' and the beveled edges should be perfectly straight.

Mounted prints should have perfectly square corners and be properly squared with the board. There should be no bubbles or hairs under the print which show up when looked at from the glare angle.

Use a simple frame. The black or silver Nielsen frames are very easy, inexpensive and look great.

The entire assembly should be clean. I've stopped permanently attaching window mats to the mount board for this reason; if it gets a fingerprint I can just cut a new mat. Get all the dust out from under the glass. Clean the front too. Make sure it is hanging square on the wall.

For an exhibit, strive for a balance of consistency and variation. Using the same type and color of frames for the whole show looks nice; provides a unity.

When I hang a show, I am mindful that in effect I'm saying "this is my best work so far". Craftsmanship in the presentation is part of the package.

© Copyright Edward Pierce, All Rights Reserved
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Edward Pierce Photography
361 Bartlett Road
Montpelier, Vermont 05602